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Madame F is a brand with a purpose as well as a label. It was created as a celebration of individuality and authenticity, and as a statement of support for the LGBTQ+ community.
The project works in collaboration with Queer Britain, the charity behind the UK's first national LGBTQ+ museum, and Madame F has sponsored its work directly. The wine itself is a pale Mediterranean rose from the south of France, where the Mediterranee IGP covers Provence and the departments around it, and where rose has never been an afterthought.
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